Although Google AdSense is the most popular ad network for publishers who are just beginning to monetize ads, “Alternatives to AdSense” has become a common search query. If you are not familiar with advertising technology, I suggest you start with AdSense to truly understand its basics.
During their ad monetization process, publishers found themselves looking for an alternative to Google AdSense. Therefore, the industry will not fail to provide what publishers need.
Reasons to find an alternative to AdSense
There are many reasons to look for an alternative to AdSense — the most important is the self-management of ad units and placements.
The following are common reasons:
Google AdSense rejected many websites because it did not provide advertisers with sufficient or appropriate content.
If you read any online marketing or webmaster forums, I believe you have seen one topic after another with the title similar to… “AdSense has banned me! Why?”
Google AdSense has many rules, and they constantly monitor the website. If you happen to violate a rule, they will not only ban the site, they will also ban you and won’t let you open a new AdSense account. Even if you manage to open one in some way and they catch you later, they will ban the new account.
Did you know that if you accidentally click on an ad on your website, you may be banned for life?
Many website owners believe that the Google AdSense rules are too strict. Following many rules often leads to website design problems and inability to express through content.
In some cases, you must redesign your entire website to use Google AdSense.
Contextual text ads are sometimes not suitable for website design and layout. Other ad formats not supported by Google AdSense work better on many websites.
Now let’s take a brief look at the main types of ads available to publishers who want to switch to an alternative to AdSense.
1. Targeted text ads: These ads are text-based and usually appear in groups. Their goal is to match the content of the website or search phrases used on search engines to bring them to the pages of your website.
2. In-Text: When you hover your mouse over the selected text phrase, these styles of ads will pop up. A small box pops up, usually containing images, text or video, and advertising links.
3. Display: Display ads contain images, headlines, text, and other elements used to attract viewers’ attention. The size ranges from the eighth page to the full page ad.
4. Banners: These are typical image ads you see on many websites. They can be just images or images with lines of text above or below them. The size ranges from button size to half a page, and there are various directions.
Media.net provides you with exclusive access to Yahoo! Bing. They are one of the largest contextual advertising networks in the world, with many top publishers such as Forbes, ELLE, Reuters, and Good Housekeeping.
Media.net provides publishers with a variety of advertising styles — display ads, search ads, and mobile ads. They can access content-driven advertisers who are looking for contextual targeting.
They were the first company to propose server-to-server header bids, allowing publishers to maximize revenue through header bids without risking increased page delays.
They are direct competitors of AdSense. However, please note that they are known for suspending accounts without explaining why. Therefore, if you use them, please read all the rules and follow them carefully.
Possible obstacles: Media.net needs to approve every site on which you want to place ads. They are a bit strict about approved websites
Management needs. Ad blocking resumed. Greater income.
AdPushup is a full-stack advertising revenue optimization platform for publishers. These features include ad layout optimization, headline bid implementation, automatic A/B testing, and ad block restoration.
AdPushup’s advertising operations team is responsible for all the heavy tasks related to operations and inventory management. In addition, they have established demand partnerships with top advertising networks and trading platforms such as Google AdX, AppNexus, Rubicon, and OpenX.
On average, AdPushup provides a 40% increase in revenue for its publishing partners. Talk to AdPushup to understand the potential of your inventory.
2. Taboola as an alternative to AdSense
Taboola is one of the largest content discovery platforms in the advertising technology industry. Through this advertising network, publishers can show users “sponsored content”—often called native ads—and help them discover content relevant to their interests.
For publishers who need a suitable mobile web monetization platform, Taboola is a good choice. It also attaches great importance to content quality and brand awareness. With Taboola, publishers can further choose effective audience segmentation, targeting, and retargeting.
The ad network promises to achieve 100% fill rates in different regions. However, obtaining Taboola’s approval can be challenging, with a minimum page view requirement of 500,000. In addition, they currently only have one payment method-Payoneer.
3.RevenueHits alternative to Adsense
RevenueHits provides a variety of advertising types, including banners, pop-ups, sliders, top and footer style banners, buttons, and interstitial ads.
They provide contextual and geo-targeted advertising. They are performance-based networks (CPA), not CPC or CPM networks. Therefore, make sure you understand that you will be paid when visitors to your site perform certain actions, not when they click on an ad.
RevenueHits provides payments via wire transfer, PayPal, Payoneer and Bitcoin. Their current model does not have any minimum flow requirements. In addition, publishers can benefit from their proprietary anti-pop music blocker and desktop interstitial features.
4. BidVertiser as an alternative to Adsense
BidVertiser will pay you based on the number of clicks and conversions, which may increase the publisher’s revenue from the site.
Provide text ads, banner ads, mobile ads and slider ads. They provide publishers with click-through ad creation tools that can help you customize your ads to fit the look and style of your website.
They pay monthly by check, wire transfer, PayPal and Bitcoing. At present, the minimum payment amount for Paypal is only 10 US dollars, check is 100 US dollars, and bank wire transfer is 500 US dollars.
One disadvantage of BidVertiser is that they use an advertiser bidding system. Each advertiser bids on where to place their ads and on which sites their ads appear. Therefore, it may take some time for advertisers to find your site on the BidVertiser network and start bidding on your ad slots.
PopAds specializes in pop-up advertising and claims to be the best provider of this type of advertising.
Publishers can choose the minimum bid they will accept from advertisers and set how often they will show pop-up ads to site visitors.
A major feature of PopAds is that you can request payment of your PopAds income at any time.
They use wire transfers, PayPal and AlertPay to manage payments. The minimum payment threshold for PayPal and AlertPay is $10; there is no minimum deposit for wire transfers.
Use PopAds to easily obtain account and website approvals. All in all, this makes it a good AdSense alternative.
6. PopMyAds as an alternative to Adsense
PopMyAds is a pop-up mobile advertising network that accepts publishers and traffic from all countries.
They provide fast site approval; multiple times within a day. This is one of the few ad networks that accept legal adult websites. Please check their TOS for more details about the sites they accept.
They have a real-time dashboard that publishers can use to track ad performance and view their revenue.
Their minimum expenditure is only $5.00, which can be paid via PayPal or Payza. If you need to pay by wire transfer, you can contact them. All payments will be processed within 1 to 7 business days.
7. PropellerAds Media
PropellerAds is a large advertising network that specializes in pop-up ads, but also provides standard banner ads, click ads, and in-banner video ads. They also provide publishers with sliders, sponsored links, and other ad formats.
If your website belongs to one of the following areas, you will need to view them: games, entertainment, movies, dating, finance, software, or gambling.
They also have high ad fill rates in Tier 2 and Tier 3 countries. Therefore, if you have website visitors from India, South Africa, or Singapore, you should try this AdSense alternative.
8. Vibrant media
Vibrant Media is a popular advertising network, and you will see it on many popular websites. They have many high-quality advertisers and pay high CPC rates to their publishers.
They can be picky about the websites they accept. Any website publisher submitted to them for approval must be of high quality and receive at least 500,000 page views per month.
Vibrant uses their own IntelliTXT technology to search for relevant keywords and phrases on your page. It then underlines those and adds the code needed to open a small pop-up window when the user hovers over the link.
These pop-up ads are interactive and can attract a lot of clicks. Vibrant also offers other types of ads, including in-image ads and display ads.
Although website approval is difficult, if your website does meet their minimum standards, then they are a good AdSense alternative.
BuySellAds Advertising Network
BuySellAds sells niche audiences and advertising space to the right advertisers.
When publishers submit their website to BuySellAds for approval, they will look at your PageRank, Alexa score, number of inbound links, and other metrics to determine the overall quality of your website. They only accept high-quality websites.
BuySellAds supports a variety of advertising types, including background takeover, display, email communications, RSS feed ads, pictures plus text, text ads, etc. They pay publishers 75% of the revenue generated by your advertising space.
BuySellAds only accepts English websites. Publishers also need to have at least 100,000 page views per month.
Adversal is a self-service advertising platform that allows publishers to fully control their inventory.
They support native, video, and display ads. Their advertising labels are designed to prevent common advertising fraud and comply with privacy laws such as GDPR. Adversal allows publishers to set their own goals and help them achieve them.
To use Adserval, the publisher must own the domain and have at least 50K pageviews per month. In addition, they do not allow adult and illegal content.
Adversal sends out payments via check, PayPal, bank wire transfer, or ACH every 35 days. The minimum payment threshold for Check and PayPal is US$20, ACH is US$100, and wire transfer is US$250.
11. Revcontent as an alternative to Adsense
Revcontent has flourished in native advertising, however, it has also begun to provide display ads to publishers. Mobile advertising networks claim to offer 30-50% higher rates than other platforms. And better publisher control and user experience.
Their positioning capabilities have also been widely recognized. They provide more control and transparency in their platforms than any other network.
Advertisers can locate based on geographic location, mobile operating system device, brand, and they recently launched the only redirect pixel available in content recommendations.
Revcontent’s payment term is Net-30, and the payment threshold is $50. Even with restrictions, it applies to publishers and websites, and it still provides a good CPM rate.
12. PopCash as an alternative to Adsense
PopCash is a popunder advertising network that provides global coverage. As we all know, they are a fast approval network, and it takes 1 to 12 hours to approve a site.
They promote safe and clean ads to keep the publisher’s website clean and fraud-free. PopCash’s integrated system is the same as AdSense—publishers first place code on their website.
PopCash’s payment system is very fast. They process payments every day, with a minimum threshold of $10. They support payment via Paypal, Paxum, Skrill and wire transfer
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